"Apparently, men are more sensitive than women when receiving gifts.
"A team of psychologists published the findings this fall in the journal Social Cognition. They surveyed 32 heterosexual couples on their gift preferences. Then the researchers picked either someone's least favorite choice or the perfect present, but made it seem like it was coming from that person's partner instead.
"Predictably, men who got bad gifts reacted more negatively than men who got good ones. No surprise there.
"But, oddly enough, women showed the opposite trend. Women who got an undesired gift were actually more accepting of it than if they’d received their ideal item.?"
Warning: this particular finding is completely the opposite of my own experience. Believe this at your peril!