There's a full page, back cover ad in the Wall Street Journal today for the new Visa Black card. First gold, then platinum, and now black. But they are stretching to explain how this is different:
"The Black Card is not just another piece of plastic. Made with carbon, it is the ultimate buying tool."
Wow. Made with carbon. Do they not know that plastic contains carbon? And yet, since they fail this basic test, they expect us to trust them with our money.
Just for the record, here's the Wikipedia entry on plastic:
"The vast majority of plastics are composed of polymers of carbon and hydrogen alone or with oxygen, nitrogen, chlorine or sulfur in the backbone. (Some of commercial interest are silicon based.)"